The VANNI way of living

Our new F/W campaign

‘The VANNI way of living’ is the concept of our new Fall/Winter 2024-2025 campaign.
It comes from an inclusive and important notion: individual freedom and the desire to express one's personality. 
VANNI eyewear allows you to showcase your power, style, and evolution, enabling you to declare to the world who you are and who you want to become.

VANNI represents more than just an accessory; it’s not about following trends but about adapting to the individuality of the wearer.
 

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Our new campaign is an invitation to explore, define, and live your own “way of living” with authenticity and self-awareness.

‘We are proud to present a collection that not only reflects our commitment to quality and design, but is also a symbol of empowerment in everyday life for anyone who chooses to wear VANNI. “ 

VANNI continues to stand out in the international eyewear scene, thanks to its ability to combine aesthetics and functionality while also keeping its roots firmly in Italian manufacturing. 

The new campaign and collections will be presented at SILMO 2024 in September.